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LeadGenie · Receptionist or AI receptionist
About A$6,000 a month, against A$499
Growth · A$499
Vol. 2026
Home / AI Receptionist / vs Hiring a Receptionist
Receptionist or AI · Growth plan

Hire a receptionist or use an AI receptionist?

A full-time receptionist in Australia costs about A$6,000 a month all in. Answering services charge about A$2.45 to A$3.99 a call. LeadGenie’s AI receptionist answers every call for tradies and small businesses on Growth: A$499 a month plus A$1,999 set-up, ex GST. Hire a person if people walk in, or the office needs running.

  • Answers after hours, on weekends and while you’re on the tools
  • Says it’s AI, and takes a message when callers want you
  • Already have a receptionist? Use it alongside them, not instead
The verdict, at a glance
Who answers
A person you employ, or an AI that says it’s AI
Monthly cost
About A$6,000, against A$499 on Growth
Set-up
Six to ten weeks to hire, against 10 to 14 business days and A$1,999
After hours
38 of 168 hours a week, against all 168
Contract
Employment terms, against month to month with 30 days’ notice
Calls at once
One at a time, against all of them
Knows your regulars
The receptionist, clearly
The person at the counter
The receptionist,
always
Who should hire
People at your counter, or 40 or more calls a day
A$6,000
A month for a full-time receptionist, all in
38
Of the week's 168 hours
4 / 8
Jobs a person still does better
A$499
A month on Growth, plus set-up
The problem

Most small businesses never hire one.

It usually happens on a Sunday night, after a week where three people rang and two didn’t ring back. You look up what a receptionist costs: about A$70,000 a year once super and a desk are in. You were after a A$500 fix, so you close the tab. Eighteen months later, the phone still rings out at ten past six.

A receptionist does things nothing on this website does: knows your regulars, handles the counter and calms an upset customer. So this page compares fairly. For the one job of not losing the call, a receptionist costs about A$6,000 a month and the AI A$499.

Example

A 4:52pm call, handled both ways.

Example business: Northline Plumbing. We picked a call inside a receptionist’s hours, so the comparison is fair. The right column says what a receptionist would do.

4:52 pm
Caller
“Hi, our hot water’s gone and there’s water on the laundry floor. How much for a new one?”
A receptionist
4:52 pm
The AI receptionist
“You’re through to Northline Plumbing. I’m their AI assistant. Is it gas or electric, and roughly how old?”
A receptionist
4:54 pm
The AI receptionist
“First, turn the isolation tap on the pipe into the unit clockwise until it stops. A replacement is usually A$1,650 to A$2,400 fitted, and the plumber confirms the price on site. I’ve got 7 to 9 tomorrow morning. Shall I book you in?”
A receptionist
Result
Inside business hours, a good receptionist matches this. The difference is the calls at 6:40pm, 7:15pm and Saturday morning, when nobody’s at the desk.

Example call for an example business, not a recording. The prices are the kind a business gives us at set-up, not LeadGenie prices. How the AI receptionist handles a call → · How it tells callers it’s AI →

Hear it for yourself

Use it under your receptionist, not instead.

Already have someone on the front desk? Keep them. Growth covers the 130 hours a week they’re not at the desk, the second call while they’re on the first, and the six weeks a year they’re on leave. A$499 a month on top of a A$70,000 role, and nothing gets lost.

Eight jobs: who does each one better

A receptionist wins four. The AI wins four.

“Answering the phone” is really eight jobs. The highlighted side does each one better.

Job 01

Knowing who's ringing

Not close. A receptionist who’s been with you two years knows the voice before the name.

A receptionist you employ wins this
“Morning Mrs Patel. Is it the same tap out the back? I’ll put you down for Thursday, Dave knows where the key is.”
The AI receptionist
“Can I take your name and address? And is this a new job, or something we've been out to before?”
Job 02

Answering the second and third call at the same time

One person, one line. In a rush, the hold tone loses callers too.

A receptionist you employ
“Thanks for holding, sorry about that. I’ve had three lines going. Now, what were you after?”
The AI receptionist wins this
“You're through to Northline Plumbing. What's happening?”
Job 03

The person standing at the counter

Walk-ins, couriers, reps. If people come through your door, nothing on this website does this job.

A receptionist you employ wins this
“Take a seat, I'll grab someone. Do you want a coffee while you wait? That part looks like the one off a Rinnai.”
The AI receptionist
“I can't help with this one. It's a phone line, and there's a person standing at your counter.”
Job 04

Twenty past seven, and Saturday morning

A full-time receptionist covers 38 of the week’s 168 hours. Missed calls cluster after five and on Saturday morning.

A receptionist you employ
“You've called outside our office hours. Please leave a message after the tone and we'll get back to you.”
The AI receptionist wins this
“You’re through to Northline Plumbing. I’m their AI assistant. It’s after hours, but I can book you in now and someone will confirm first thing.”
Job 05

Hearing that someone has gone past annoyed

A good receptionist hears it in four words. The AI flags it and requests an urgent call-back. Not the same job.

A receptionist you employ wins this
“Hang on, that’s the second time we’ve been out for this, isn’t it? Let me get Dave. Don’t go anywhere.”
The AI receptionist
“I understand this has been frustrating. I’ve marked it urgent and asked the team to call you back.”
Job 06

Asking the same six questions on the fortieth call

The same questions, in the same order, on the last call of the week as on the first.

A receptionist you employ
“I’ve got a Karen in Baulkham Hills, hot water. I didn’t get to ask if it’s gas, sorry. She was in a rush.”
The AI receptionist wins this
“Gas or electric, roughly how old, leaking now or just cold, single or double storey, is there parking, and who'll be home.”
Job 07

Everything that isn't the phone

Suppliers, invoices, the schedule, the certificates. Often most of the role’s value, and none of it is on this website.

A receptionist you employ wins this
“I've moved Thursday's jobs, chased Reece about the fittings, and your insurance renewal's on your desk to sign.”
The AI receptionist
“I answer the phone, and I write down what was said. That is the whole of it.”
Job 08

The six weeks a year, and the fortnight of notice

About six weeks a year of leave with nobody in the role. And when they leave, you hire and train again.

A receptionist you employ
“I’m off from the 22nd. The phone will just come through to you, is that all right?”
The AI receptionist wins this
“You're through to Northline Plumbing.”
Four each
So the question is which four your business is short of, and whether the other four are worth about A$70,000 a year to you.

The four on the left are real work a subscription doesn’t do. If that’s where you’re short, hire a person. The four on the right are about hours and calls at once, which one person can’t fix by trying harder. What the AI receptionist does → · How it compares with an answering service →

What a receptionist costs in Australia

The wage is only the start.

What the role costs an Australian small business in 2026, from published figures, not ours. Seven costs, then one thing this page won’t claim.

The bit everyone counts

The wage

Median full-time receptionist earnings run at about A$63,900 a year. Under the Clerks—Private Sector Award, an experienced receptionist is A$29.45 an hour from 1 July 2026. That’s about A$58,200 over a 38-hour week, before anything else.

Not optional

Superannuation

The super guarantee is 12% for 2026–27. On median earnings that is roughly A$7,700 a year, paid quarterly, on top of the wage and before anyone has answered a call.
Varies, always there

Cover and levies

Workers compensation is commonly planned at 1 to 2% of wages, so about A$650 to A$1,300. Payroll tax applies above your state’s threshold and the rate differs in every state, so we have left it out of our sums entirely.

Six weeks of it

The weeks they’re away

Four weeks annual leave, commonly with 17.5% loading, ten days personal and carer’s leave, and the public holidays. About six weeks a year where the role is paid for and the phone comes back to you.
Before day one

Finding them

Advertising, screening, interviewing and onboarding land somewhere between A$1,500 and A$4,350, and the hire itself takes six to ten weeks from deciding to a first day. Repeated every time the role turns over.
The invisible one

The first ninety days

They’re paid full rate while they learn your trade, your rates, your suburbs and your customers, trained by you, in the hours you don’t have, on live calls. Knowing your regulars (job 01 above) is built here, slowly.

One-off, but real

The desk

Computer, headset, phone system, a seat in whatever software you run, and a physical desk to put it on: commonly A$3,000 to A$5,000 in the first year, and it is the line every mental estimate leaves out.
Not a cost, a limit

What this page won't claim

None of the above says a receptionist isn’t worth it. It says what one costs. If the role earns that back, and in plenty of businesses it plainly does, hire someone. We won’t tell you a subscription replaces a person, on this page or on a sales call.

Where these come from, so you can check them rather than trust us. Hourly rates are the Clerks—Private Sector Award (MA000002) rates effective 1 July 2026; the A$63,900 median is Jobs and Skills Australia full-time earnings data; superannuation is the ATO guarantee rate of 12% for 2026–27; workers compensation is carried at a 1–2% planning allowance rather than a quote. Award classification, penalty rates and your insurer’s actual premium will move these, and you should price your own before you decide anything. Two things are deliberately excluded and both understate the role: payroll tax, because the threshold and rate differ in every state and territory, and the cost of covering the six weeks she is on leave. We would rather leave money on our own side of the table than publish a number you can pull apart. What our side costs, in full →

Year one costs, side by side

Year one, with everything in it.

The role costed properly, against Growth costed properly. Every figure is an example built from the published sources above, not a quote and not a promise.

Year one, side by side
One full-time receptionist, one person deep, against Growth
Hiring someone
38 hours a week, in the office
Answered every time
Growth · A$499/mo
Wage
Median full-time receptionist earnings. Your award classification may sit below this
Hiring someone
A$63,908
Answered every time
n/a
Superannuation
Guarantee rate of 12% for 2026–27
Hiring someone
A$7,669
Answered every time
n/a
Workers compensation
Carried at a 1.5% planning allowance, not an insurer's quote
Hiring someone
A$958
Answered every time
n/a
Finding and hiring, once
Advertising, screening, onboarding, repeated on every turnover
Hiring someone
A$2,900
Answered every time
n/a
Training, desk and equipment, year one
Computer, headset, phone, a software seat, and the ninety days at half speed
Hiring someone
A$6,250
Answered every time
n/a
The role, year one
Hiring someone
A$81,685
Answered every time
n/a
LeadGenie Growth, twelve months
Ex-GST, month to month, no lock-in
Hiring someone
n/a
Answered every time
A$5,988
One-time set-up fee
Growth build, charged on signing. The monthly plan starts on go-live
Hiring someone
n/a
Answered every time
A$1,999
Phone network usage
Illustrative: calls and texts at a typical A$50 a month (most spend A$30 to A$70). The number itself is included
Hiring someone
n/a
Answered every time
A$600
The alternative, year one
Hiring someone
n/a
Answered every time
A$8,587
Year one, all in
Hiring someone
A$81,685
Answered every time
A$8,587
Hours of the week covered
Hiring someone
38 of 168
Answered every time
168 of 168
Of the eight jobs above
Hiring someone
Four of eight
Answered every time
Four of eight
What the difference costs
Hiring someone
n/a
Answered every time
A$499/mo
plus phone usage, typically A$30 to A$70 a month, and a one-time A$1,999 set-up fee

Read that as a worked example, not a claim. The weakest figure is the first one: most businesses this size would hire 20 to 25 hours a week, not full time. At 20 hours the role is roughly A$43,000 all in rather than A$81,685, but it covers 20 hours a week instead of 38. There’s no dollar figure on the four jobs a receptionist wins, because knowing a customer’s name can’t be priced honestly. Payroll tax is left out too, which understates the left column. Work out what missed calls cost you → · Check your reply speed free →

Price

AI receptionist price: A$499 a month

A receptionist answers a ringing phone, so the fair comparison is a plan that answers one. That’s Growth, at A$499 a month plus A$1,999 set-up, ex GST.

The plan that answers your phone

Growth, A$499

Your published number diverts to it, or use the Australian mobile number we include. It answers after five, on Saturdays and while you’re on another call. It asks your questions, checks your calendar, books the job and writes it down. If a caller wants you, it takes a message and requests a call-back. Unlimited calls and messages, fair use applies. Calls A$0.03 a minute and texts billed by use; most businesses spend about A$30 to A$70 a month on those (an estimate).

The exception

If your enquiries arrive typed

Some businesses with a phone problem really have an inbox problem: the work arrives typed. Starter, at A$199 a month plus A$999 set-up, answers web chat, Facebook, Instagram and email with AI. Get Connected, at A$89, puts them in one inbox for you to answer. Neither has a phone line, and alerts on both reach you by email. AI chat assistant →

If you're hiring anyway

Then run it behind the role

Hire the person, then run Growth behind them for the 130 hours a week they’re not at the desk, the calls that land while they’re on another, and the six weeks a year they’re on leave. Nothing gets lost, and it costs about a tenth of the salary.

Prices in AUD, ex GST. Plans below Growth have no phone line, so no calls, no texts and no call charges: Get Found A$29, Get Organised A$59 and Get Connected A$89 a month, and Starter A$199. Their alerts and follow-ups go by email. Growth at A$499 includes an Australian mobile number, with calls at A$0.03 a minute and texts at A$0.11 sent and A$0.02 received, billed by use. Most businesses spend about A$30 to A$70 a month on those (an estimate). Pro is from A$799 a month. Set-up fees: Starter A$999, Growth A$1,999, Pro from A$2,499, charged on signing; the monthly plan starts the day the AI goes live. Growth takes 10 to 14 business days from the onboarding call; Starter 7 to 10 and Smart Tools 3 to 8. Prices locked in for your first 12 months. Month to month, no lock-in, 30 days’ notice to cancel. Do you need a phone number? → · Full pricing →

Who should choose them

Who should hire a receptionist instead

If most of the left column sounds like your business, hire a person. We’ll tell you the same on a demo.

Hire a receptionist

You have a role, not a gap

A person, properly

People come through your door. A shopfront, a trade counter, a workshop customers drive to.

Forty or more calls a day. At that volume the phone is a full-time job.

The office needs running anyway: invoices, scheduling, suppliers, certificates.

Someone is already half-doing it: a partner, an apprentice, or you at ten at night.

The work is repeat and relationship-heavy. Same customers, year after year.

You can fill the role and keep it filled. One person deep, in a town where nobody applies, is harder.

Choose the AI receptionist

You have a gap, not a role

A$499 a month · Month to month

The phone is one of six things you do, and you’re on a job with both hands full.

The calls cluster in the two hours you’re on the tools.

Most of what you lose is after five and on Saturday morning.

You’ve priced a hire twice and closed the tab twice. At your size, that’s a fair read.

The role would be one person deep, so every holiday and sick day puts the phone back on you.

You’re not sure the volume is there yet. Month to month is an easier way to find out than an employment contract.

Plenty of businesses sit in both columns: hire the person, then cover the evenings and Saturdays. Want a straight answer? Describe your week on a free demo. If the answer is “hire someone”, we’ll say so. Book a free demo → · How we set it up for you →

Questions

Receptionist or AI receptionist: questions

Median full-time earnings are about A$63,900, and the award rate for an experienced receptionist is A$29.45 an hour from 1 July 2026. Add 12% super, workers compensation, hiring, training and a desk, and year one comes to about A$81,700. That’s roughly A$6,000 a month once the one-off costs drop out, before payroll tax and leave cover. Work out what missed calls cost you →

No. It answers the phone, asks your questions, books the job and writes it down. It doesn’t greet people at your counter, run the office or calm an angry regular the way someone who knows them can. It does what one person can’t: answer three calls at once, at 7:40 on a Saturday, and never go on leave.

No. Someone who already knows your customers can’t be bought back for A$499 a month. Use it alongside them: after hours, when they’re on another line, and when they’re on leave. Redundancy is a legal process, so talk to your accountant and an employment adviser first.

About 20 hours a week costs roughly A$43,000 a year all in, rather than A$81,700, but covers 20 of 168 hours. An offshore virtual assistant costs less again and suits some businesses: check the time zone, local knowledge and privacy obligations. Virtual assistant or AI employee →

Yes. It says it’s an AI assistant in its first sentence. If a caller asks for you, is upset, or asks something it hasn’t been set up to answer, it takes a message and requests a call-back straight away. How we use AI →

Growth is A$499 a month plus a one-time A$1,999 set-up fee, ex GST. Calls are A$0.03 a minute and texts A$0.11 sent and A$0.02 received, billed by use; most businesses spend about A$30 to A$70 a month on those (an estimate). With a typical A$50 a month of call costs, year one comes to about A$8,600. Prices are locked in for your first 12 months. Month to month, no lock-in, 30 days’ notice to cancel. All prices →

10 to 14 business days from the onboarding call, tested with you before it takes a real call. Hiring usually takes six to ten weeks. If you’re hiring as well, hire first, then switch this on for the gaps that are left. How we set it up for you →

Price them both. Then decide.

A thirty-minute video call, no obligation. Nothing is built until you say go. Describe your week and what your phone did after five last month, and we’ll tell you honestly whether the answer is Growth, a cheaper plan or a job ad.